No Takes Longer To Process Than Yes

I accidentally left a mailing list form checked when I registered at Wine.com. Since then I have been getting daily emails from them about their promotions. I really haven’t been reading them so I unsubscribed this morning. In the unsubscribe section of the email, it explicitly states that it will take up to 10 days to process the unsubscribe request.

If you would like to be removed from our mailing list, please reply to
this email or click here: mailto:remove-ctg@message.wine.com, and add
“UNSUBSCRIBE” to the subject line. Please allow up to 10 days for your
request to be processed.

Really!? It takes up to 10 days for your mailing list agent to pick up a email from your email server, read the subject line ‘UNSUBSCRIBE’, the from field, and then delete the entry in the subscription database. Maybe the email is printed out, sent to a mailing list center in India, where the email must be read in by a Customer Service representative. Who must go to a warehouse that is filled with index cards, each with a subscriber’s email address, find the card, and rip it up. That must be it.

Ok, ok, it’s not that bad, they just want to send me a few more emails to convince me to purchase more, I would have love to have had a reason for how long it takes to process.

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